This is like GM and Verizon working together

South Korea's SK Telecom announced (link in Korean) partnership with Renault Samsung Motors of Korea on various "Phone to Car" (P2C) services. What they mean by Phone to Car service is mainly synching the phone's multimedia content, such as music playlist or map data, to the car.

Imagine you carry your mobile phone, get in the car, and the car's built-in navigation system and the stereo system automatically recognizing your phone's map data and playlist, and give information based on that. Your car will be able to do lots of interesting things -- such as letting you know the current traffic situation of your favorite routes, or playing music or video files from the last point you paused.



SK Telecom also announced a plan to install Wifi on all gas station operated by the SK Group (SK Group, one of Korea's mega conglomerates, owns SK Energy (the nation's leading oil company), SK Telecom, and many other companies). Your 5 minutes of time at the gas station can now be used to update data on your car's various information systems, such as GPS. 

This is almost like GM and Verizon working together. Once again, Korea is where lots of interesting ideas are being developed and marketed fast. Look to Korea for more interesting stuff.

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